June 7 2018, Pernod Ricard’s Responsib’All day sees its 18,500 employees spending a whole day away from their daily tasks to engage in over 100 local community projects. Pernod Ricard is one of the world’s leading wines and spirits companies.

For this 8th edition, the group chose to focus on SDG6 “clean water and sanitation” and SDG15 “life on land”. In line with Pernod Ricard’s commitment against plastic pollution, this year, 40 projects are dedicated to clean water where employees clean lakes, rivers and beaches, in various countries around the globe including the Philippines.

On this special day, Pernod Ricard Philippines spent the day cleaning Taal Lake and sharing convivialité with the local communities.

The purpose of the environmental activity, specifically the Taal Lake Coastal Cleanup was to increase awareness among communities and citizens on SDG 6 “Clean Water and Sanitation” , engage citizens to remove trash and debris from beaches and waterways, to identify the sources of the litter, and to change the behaviors that cause pollution, and provide assistance to the local fishing communities by providing technology and equipment to measure water viability.

Participants were divided into 5 groups with including Pernod Ricard employees and DENR representatives. Each group was assigned to clean a specific area previously identified by the implementing partners and given an hour and a half to complete the waste collection. The collected wastes were segregated and sorted per category by each participating group. All groups reconvened for the data analysis of the waste collected from the clean up.

Pusod Inc. provided a waste data checklist for the participants. The waste data collection and monitoring was supervised by representatives from the Department of Environment and National Resources (DENR).

The company also donated aquaculture kits to Taal Lake fisherfolk to help them assess water conditions for fish growth and water vitality.

This project was organized in partnership with France-Philippines United Action Foundation, the Bato-Balani Foundation and in cooperation with the local government of Taal, the Taal Lake Conservation Center or Pusod Inc.